Moncler brand is a symbol of winter adventures, high-quality ski jackets and equipment. The brand is one of the rare luxury brands with the tradition longer than half a century. Brand was created in 1952 in a small french village in the mountains, Monestier-de-Clermont. Initially, they designed padded sleeping bags and tents for the mountain. Shortly after in response to the needs of the workers at high altitudes, Moncler produced the first down jacket for the extreme climates. The famous French mountaineer Lionel Terray, who recognized the potential of this brand and have chosen Moncler’s, now well-known, Moncler duck down-padded jacket for his expeditions. Moncler brand identity relies on tradition, heritage, friendship, integrity, and innovation.